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Suisse Romande, and particularly the Arc Lémanique, boasts some of the brightest and most talented
management resources in Europe.
Many star performers prefer to work as independent contractors, brought into recruiting companies to fulfil
a specific purpose. Once the mission is accomplished and the work is complete, they prefer to hand back the
day-to-day operations back to your management team and seek out their next big challenge.
Despite our talents, finding new engagements is a time-consuming part of an independent contractor's
workplan. While we differ about our preferred methods, we tend to agree that networking plays an
important role in finding challenging engagements.
One of the drawbacks to being independent, is that it is not easy to become a supplier to the big
recruiting companies in the region. Many of us are simply not big enough to light-up on their radar screen.
In addition to 'visibility', it takes imaculate timing for us to communicate our specialist services to a
recruiting company at exactly the same time as they have articulated their need for this solution.
«BusNet» resolves this stalemate by offering 'strength through unity'. As a "network of
networks" we provide access to a constellation of independent contractors. With the critical mass
this brings, big companies now contact us when they require specialist skills to unlock a specific problem.
BusNet preforms three important roles:

Making Connections

Opening Doors

Shaping Solutions
Come and live your potential with us.
Email us at
support@localbusnet.com for a brief presentation of
how BusNet helps independent contractors as well as major recruiting companies in the region.
BusNet Fizz
Local Lifestyle, Energy & Inspriation
The BusNet Bulletin
Master Craftsmanship
If I mentioned international artists Chris, Will, Guy and Jonny, you’d be forgiven for assuming they were a trendy boy band – probably one in which the members didn’t actually play any instruments and had little artistic credibility, yet were propelled to stardom by well choreographed acts and a hologram of cut-out personalities.
This particular group is in fact Coldplay, the most successful British band of the decade, having received 43 major awards and sold over 50 million albums.
They first met during their orientation week at University College London and they were friends for a year before they realised their shared dream of forming a band. They left university three years later as professional musicians after signing a five-album contract with Parlophone.
A model of excellence on many levels, Coldplay symbolises four of the main characteristics of networking. The first is that the personal connection comes first, and the business rationale usually only emerges later. We call this finding connectivity, and remind you of the chance to do this at the Léman Expat Fair in Lausanne this Sunday. It’s a free event with over 120 exhibitors, all arranged by the excellent team at Léman Events.
The second characteristic is that deep inspiration comes from outside sources. It’s very rare that you will have all the best expertise in your own business team. The accepted wisdom is that you can find performance catalysts in the ecosystem around you. The versatility of Coldplay’s repertoire shows how they have sought and found inspiration from a spectrum of other successful artists.
Thirdly, networking is about collaboration. The spark of a new song may begin by idly strumming random chords trying to stumble upon an appealing melody (the band’s front-man, Chris Martin, describes this as the ‘fisherman’s bank’ because of the patient process of waiting for something to bite). It takes elaborate teamwork to refine this into a hit single – for the subtle lyrics written by one individual in the middle of the night to become a collective anthem to twenty thousand people at a live performance. Coldplay had experimented with over 80 variations of Viva la Vida before they finally agreed on one. The song went on to win last year’s Grammy award for Song of the Year.
Finally, networking is about loyalty – an enduring willingness to share your experience with others, and to have faith in the advice that others offer you. Unlike typical boy bands, neither Chris, Will, Guy nor Jonny have tried to break away to find greater success on their own. Once, however, they dropped Will (their drummer) from the group after they received negative technical feedback from some critics. Then, three days later, they pleaded with him to rejoin when they realised that music is about feeling and not about technique.
Coldplay never want to be bigger than they are better. I guess we can only dream of getting as much pleasure from our life in business as they clearly get from the hours they spend pushing the frontiers in their London recording studio – yet they personify four of the things that can make our business lives more pleasurable: connectivity, resourcefulness, collaboration and loyalty.
You can view all previous BusNet Bulletins
here
Lifestyle
Are you a "TasteMaster"?
We all like to read, watch a good movie or enjoy a concert. Or just walk around a museum and get lost in the art. To savour fine food, and admire the rich colour of a heavy red wine as you swirl it in your glass. To allow a particular taste or fragrance to transport us back to our childhood.
Starting next month, BusNet will be organizing selective "boutique" cultural soirées - the chance to explore a new taste or to fall in love with an unusual combination of ingredients. These "TasteMasters" events are designed to promote a prominent local artist, share innovative ideas and add a dash of insight from the world of art and culture.
Our first event, still to be announced, will be an atmospheric journey into the literature of Carla Haas, accredited with the best book in Switzerland for
La Nuit, accompanied by the double bass of Gerard Perera, and a complemented by a glass of fine malt whisky.
Let art and taste take you on a journey for a night. Here is a chance to meet friends and business partners in an environment that promotes your cultural sensitivity and encourages your hedonistic passions.
Let’s create a new style of business networking!
Energy & Inspiration
Running BusNet gives us the rare opportunity to spend time scanning facebook and local websites (and still call it work - in any other job
it can get you fired! We find topical information for the local business community and share some of our discoveries here. These
are authentic, commission-free recommendations!
The Grinberg Method
Learn to deal with stress using the
Grinberg method, a physical approach that lets you reduce
painful symptoms, change an aspect of your life and develop your qualities. I can strongly recommend these individual sessions by
Jennie Klein, who is based in Nyon. She is offering a
free 20min relaxation
session. Contact Jennie Klein, 078 697 6026 or by
email.
The Nyon Practice of Grinberg is offering a day workshop on Reducing Stress on Saturday 27th February, which will take place in French.
Comment se fait-il que quand la vie me
demande «plus» je devienne «moins» ?
Pourquoi en situation d’examen, j’oublie ce que
je sais alors que chez moi je maîtrise ?
Pourquoi quand je dois parler à un groupe, je
bafouille alors que je sais ce que je veux dire?
Pourquoi quand je veux vraiment quelque
chose, je me heurte à mes propres limites ?
Cet atelier aborde de façon efficace comment
mieux gérer nos situations intenses pour ne pas
les transformer en stress.
Quand nous sommes stressés, nous nous
diminuons, nous perdons nos objectifs, nous
nous arrêtons à ce qui est difficile. Nous
voulons vivre «à fond» mais nous ne savons
pas comment gérer ces pics d’énergie. Nous ne
savons pas nous préparer, nous ne savons pas
non plus digérer.
Au travers des exercices d’attention, de mouvement
et de respiration, nous identifions
comment nous réagissons quand nous sommes
sous pression, pour pouvoir ensuite arrêter de
le faire.
Download the
brochure here.
Past News
25 October 2009
Business Networking in Romandie

Freelance writer
Catherine Nelson-Pollard is a respected anchor for local perspectives and a specialist in issues related to
expat life.
Catherine receives continuous acclaim for her numerous articles, blogsites and columns, including
Living In Nyon,
La Côte,
Hello Switzerland,
Living Abroad and
The Telegraph.
Read what she had to say about
BusNet here.
4 November 2009
Film Premiere: Coeur Animal

Séverine Cornamusaz is a Film Director who personifies the mindset of
Right Place, Right Time, Same Wavelength. She will be talking us through her inspiration for her
acclaimed new film at it's release on Wednesday 4 November at the Pathé Galerie in Lausanne. To find out
what company directors can learn from a film director, read the comment and synopsis
here.
26 November 2009
BusNet Launch Event

Join us for our
"take-off" event on Thursday 26th November from 9pm
Cafe du Simplon
Rue Simplon 17
1006 Lausanne
Entrance is free, your friends are welcome, please bring your business cards.
BusNet Insight
Commentary and Featured Articles
Book Review: ‘Brand You’
John Purkiss and David Royston-Lee
Self help books need to be inspirational, and Brand You passes the test with flying colours. Starting with a quote from Jeff Bezos, founder of Amazon, "your brand is what people say about you when you’re not in the room", it goes on to describe more than a dozen characteristics that combine to define your brand, and more importantly, differentiate you from others. This analysis is both more sophisticated, detailed, and motivational than I recall seeing elsewhere. The book gives clear examples of how to get a handle on some of the more slippery, but important concepts such as your values, and the archetypes you invoke when dealing with other people. The authors’ backgrounds as students of human behaviour are strongly evident here.
The advice on networking is refreshingly original. Thankfully there is no reference to elevator conversations or tedious 60-second homilies. Instead the authors recommend using a three-second introductory statement that encapsulates your ‘unique combination’. For example "I am a business psychologist with a marketing background".
Brand You has to be one of the most comprehensible and credible works of its kind to appear for many years. I cannot recommend it too strongly, both to people running their own businesses and those working, or looking to work, in corporates. It is marred only by one inexplicable omission: the lack of an index. I found it frustrating that I could not easily get back to great ideas that had impressed me on first reading.
Brand you, written by John Purkiss and one of our founding members, David Royston-Lee, is available to buy now from the publishers, http://www.artpub.co.uk/brandyou.htm.
Further information, including the YouTube video, can be viewed at http://www.brandyou.info. Here you can also access a free download of the contents and a sample chapter.
Revied by Peter Burton
July 2nd 2009